Interactive AR/VR Experience
Design Storytelling + Creative Production
Concept
The maple tree has long been associated with Canada, and it comes to life in the experience when layered with reimagined “aboriginal techno aesthetic.” The organic nature of the leaves, combined with the technological texture of the trunk, exemplifies Canada’s technological innovation in the form of a knowledge tree.
Project
Create an interactive experiential touch for the Canadian booth at EWIT summer 2022 by combining AR and VR with 3D conceptual art and animation to promote the Trade Commissioner Service in the Hague.
Client
The Trade Commissioner Service (TCS) is a government agency that assists Canadian born businesses in expanding internationally by connecting them with funding and support as well as programmes, opportunities, and a global network of trade commissioners in over 160 cities.